Naked Digital is an independent branding and website development agency.We plant the seeds to help brands establish, grow and mature.
Time to turn over a new leaf time to get Naked.
Naked Digital
Horton Offices
Horton in Craven N.Yorks, BD23 3JT
t. 0845 4586337
e. hello@nakeddigital.co.uk
Our graphic design studio team are a talented bunch offering artistic disciplines, from illustration to animation, photography to freehand drawing, web site design to print. We will add depth and breadth with our intelligent graphic design solutions. We will take a good look at your business, identify the key objectives with you and find the right way to meet those objectives head on.
We develop in HTML and CSS and promise to follow W3C Standards. Naked Digital only uses search engine approved techniques and shuns the use of spam techniques which, although may seem more profitable and easier to implement, could damage our clients’ brand and net integrity.
Quite simply we design and build beautiful, accessible websites that inspire, function and communicate your brand, reaching your target audience. Aside from our creative prowess we deliver results, in the same step, creating a better experience for the user. We plan, we talk, we encourage our creative juices to flow, whilst mapping out your brief. Once we have completed the graphics, we convert the design into a fully operational web page, or with other words: we bring it to life. This phase we call the “programming” or “development” of your website. Our programmers are proficient in multiple programming languages including PHP, AJAX, HTML, CSS, MySQL and JavaScript…..this is where we shine. We offer you the option to start off with a basic website that we can upgrade for you at a later stage if needed, meaning that additional components or functionality can easily be added to enhance your website giving you the freedom to grow your online presence, as your business and budget does.
An Ecommerce website is simply, any website which accepts payment online, be it a retail store where users can purchase products or a site accepting payment for services online. Selling online successfully is about the whole experience. It is a combination of look, feel and function but most of all it is about creating links with your customers that satisfy their desire at the moment they are ready to buy. We understand the difference between a website design and a shopping experience that draws your customers to the checkout.
Most of our sites will allow you to single-handedly update, edit or delete any element of your website that you like – be it content, images, prices of products or your product list itself, using a tailor-made CMS system that has been specifically programmed for you. A CMS is the easiest and most efficient way to run a website that requires regular changes; it allows the easy management and maintenance of your website, keeping it fresh, up to date and practical.
For the great majority of our clients we also provide managed hosting and support for their websites. Our dedicated servers are secure, fast and reliable. We offer 24/7 support and regular back-ups. All underpinned by a comprehensive Service Level Agreement.
Market Analysis and Implementation. Our Analysis solution doesn’t just tell you what’s wrong, or simply how to fix it…….. we fix it for you too. We work with a clear, transparent development philosophy; to enable you to consistently sell more with a higher profit margin. We are straight talking and fast moving because we know you want the best as quickly as possible. Website usability ensures a website is user-friendly, provides a positive experience, and guides visitors to specific outcomes. The result is conversion of more visitors into customers. Our web site usability audit is valuable for clients who have an existing site that is not getting results; and for new sites. The objective of the usability analysis is to uncover and eradicate basic usability faults that cause frustrations and user-errors, problems and roadblocks that are causing users frustration and potentially losing customers.
Our Search Engine Optimisation follows a process that is a combination of international best practice, search engine rules, and above all years of experience. ( SEO ) Search Engine Optimisation. The technique of careful placement, wording and analysis of keywords and text for optimum search engine placement and can increase qualified traffic, generate enquiries and convert more sales. The strategy is simple; to ensure the position of your website increases in the search engines rankings so that more users access your website, instead of your competitors. We want to understand your business goals, engineering your website to ensure users can locate the right pages as a result of the most profitable keyword search. Your Business … It is essential that we discuss your business and where you want to see yourself in the future, without this how can we market you online? Where do you advertise and at what time of year? Does your business peak in certain months? Information like this will help us to not only tie your offline marketing with your online marketing, but it will also help us to understand your business, which is of paramount importance if we are to market you. Your Customers … We need to know the type of customer you wish to attract? For example; are your current customers of a certain age group, female or male only? Any information such as this will allow us to market your website efficiently. Your Website … Analysis of your website is essential. Do you have tracking software installed? Do you know which pages are working, and which are not? Are your bounce rates high or low? Is the content written for the search engines or the customer? These are just a few of the areas we will address and rectify if needed. Marketing Your Business … Its is only when we have discussed and addressed the above will we market you efficiently and effectively. Years of experience and a fresh pair of eyes allows us to employ a number of different techniques used for marketing websites to improve brand awareness, increase traffic volumes and also improve natural placement in the search engine results pages.
The internet can be a crowded, competitive and fast-changing marketplace. We fully appreciate the importance of online marketing. After all, you can have the best designed website in the world, but if nobody finds it then your investment will be wasted.
The majority of search engines sell premium listings, usually the first few results, on a cost per click basis. You are able to pay only when a user finds your listing and clicks through to your site, it is simply the most effective way of reaching your customers quickly. Managing multiple search engine accounts and adjusting bids on hundreds or thousands of search terms can be labour intensive. We can remove that hassle from your internal resource whilst reducing CPC’s and increasing ROI. This means that our service usually pays for itself.
When sites like Facebook and Twitter arrived on the scene a few years ago, they were viewed solely as social networking tools, it soon became apparent to savvy, forward-thinking businesses that these sites could be utilised as promotional tools for their products and services. As a result, the manner in which businesses communicate and interact with their customers has been completely transformed, if you’re not following suit, your business is missing out on a huge amount of potential custom. More customers, better communication, an improved online PR machine.
The growth in demand for email marketing continues to be a key trend in the market. Our email marketing software is used by all kinds of businesses and organisations who enjoy powerful, easy to use and cost-effective features that get the job done. We work to increase new business, grow existing revenue & make their customers happy through clever email marketing & SMS.
Blogging and social networking are different. Blogging is a new form of publishing and increasingly it means serious publishing. Business blogs provide your business with a chance to share your expertise and knowledge with a larger audience, ideally your target audience. An opportunity to build a community, engaging and promoting your products or services. Publishing latest products, revolutions, and thoughts, link to resources, and publish to your blog; responses arrive in minutes and gain links through to your website. The search market has become the Holy Grail of Internet Advertising and continues to grow faster than our expectations. We believe search is gaining some market share from other types of online marketing. If your organisation is serious about promoting online, you need to consider adding social networking to your overall marketing mix. Without it, you’ll be missing a significant percentage of online users. We control, implement, manage and track social media marketing (social network marketing in Facebook, Twitter, My Space and other leading social networks, social bookmarking and online community websites).
Driveline Golf needed to make a mark in the competitive and highly consolidated golfing holiday market, against well-established competitors. A new edge, a new site, moving forward we have big plans for Driveline Golf. Visit Website
When we heard Red Rose Cosmetic Surgery wanted to expand their marketing online, there was only one company they trusted. Creating a fresh new brand, new site and full marketing strategy, Red Rose Cosmetic Surgery are enjoying increased enquiries at a much lower cost. Visit Website
As an ambitious start-up in a crowded industry, Hippo Leasing faced a formidable challenge in capturing a share of the online marketplace for its range of vehicle solutions. It would be easier to talk about what we don’t do for Hippo! Visit Website
We are proud of the loyal relationship we have gained with Norpe. Our approach; an on-going link-building campaign, social media and blog marketing has placed Norpe page 1 of Google/Bing/Yahoo for the past 4 years. This has complemented their targeted content for specific product searches and also includes directories, social media and articles. Visit Website
